Estee Lauder
How Haircuts Help in Hard Times
Copyright (c) 2008 Kennedy's All-American Club
And How "The Lipstick Indicator" Affects Men!
Do you remember comedian Billy Crystal's imitation of actor Fernando Lamas on Saturday Night Live in the '80's? One of his big catch phrases was, "It's better to look good than to feel good." And that's what "The Lipstick Indicator" is all about. Guys, stay with us here - it does carry over to our gender.
What's The Lipstick Indicator? No, it doesn't have anything to do with pigs, pitbulls, or Palin. Believe it or not, it's a sign of economic distress, as devised by Leonard Lauder, chairman of the Estée Lauder cosmetics company shortly after the 9/11 attacks of 2001. Lauder noticed that lipstick sales spiked as the stock market dived downward in the days that followed. And he had the bright idea that when business goes bad, people start a stampede towards affordable luxuries - since buying big-ticket items is suddenly not an option.
Lauder's theory was validated by a little more research - turns out, during the Great Depression in the 1930's, the cosmetics industry actually boomed - with an annual increase of 25%. Not many other businesses could make that claim! With that track record in mind, Estée Lauder and other lipstick companies are suddenly releasing new shades and new lines for sale, to maximize their advantage in the wake of this year's "Wall Street Meltdown."
The New York Times did an entire article on the dynamic this past May - and quoted Dr. April Benson, a Manhattan psychologist, on why women lap up the lipstick when money's tight: "When women use lipstick in times of stress, they're doing it to put forward an image that they are more alive and vibrant, and not as down in the mouth." Yep. Better to look good than to feel good.
But what does that have to do with guys? Well, it turns out men aren't as different from woman as they might like to think. Maybe they can't afford that hot new sports car - or they have to pass on that boys-only Vegas weekend for now. But they too, look for affordable luxuries that can make them look good - it turns out, feel good as well.
That's why many men are suddenly flocking to new barbershop franchises that brings back the classic barbershop services and atmosphere - and adds a few modern twists that make for an awesome, self-indulgent, yet affordable experience. By featuring authentic straight-razor shaves administered by expert, licensed barbers, modern grooming products, and other extras, including complimentary beverage service (even Beer!), these clubs turn the traditional shave and a haircut into a luxurious but affordable "time-out" from the stresses of today's economic woes. That's why these franchises are being bought up quickly as smart investors realize The Lipstick Indicator Theory really points to one of those rare opportunities not to be passed up.
Contrary to Billy Crystal's catchphrase, you CAN look good and feel good - just ask any delighted Barber Club member. And don't be afraid to admire that member's outstanding new shave and haircut by using that other famous Billy Crystal catchphrase: "You look marvelous!"
About the Author
Kennedy's All-American Barber Club™ caters to gentlemen looking for a fine grooming experience with the old world charm of your father's barber shop. Offering the finest in haircuts for men, the lost art of straight-razor shaves and a modern selection of grooming products Learn more about Kennedy's by visiting http://www.KennedysBarberClub.com
![]() |
![]() Estee Lauder Pure Color Limited Edition Blue Dahlia Set US $96.00
|
![]() Estee Lauder Long Lasting Lipstick AUTUMN New CHIC99 US $5.99
|
![]() ESTEE LAUDER PROJECTIONIST HIGH DEFINITION MASCARABLACK US $14.99
|
![]() Estee Lauder Double Wear Zero Smudge Lengthening Mascar US $.99
|
![]() NEW ESTEE LAUDER MAKEUP BAG W GIFTS US $2.99
|
![]() ESTEE LAUDER DOUBLEWEAR DUAL CONCEALER LASH PRIMER PLUS US $8.50
|
![]() ESTEE LAUDER TWO PIECE MAKEUP BAG SET PRETTY NEW US $.99
|
![]() Estee Lauder Automatip Lip Pencil Duo 01 Spice US $2.00
|
![]() Estee Lauder Artists Lip Pencil Crayon 03 Tawny writer US $.99
|
![]() Estee Lauder Tender Blush 516 True Sand Travel size US $9.50
|
![]() ESTEE LAUDER PROFESSIONAL MAKEUP BRUSH SET WITH BAG US $9.95
|
![]() ESTEE LAUDER LUCIDITY DIFFUSING MAKEUP OUTDOOR BEIGE 2 US $9.99
|
![]() Estee Lauder Mascara Lot of 2 New US $3.00
|
![]() ESTEE LAUDER Evening bag compact accessories US $9.99
|
![]() Estee Lauder Eye Liner 01 black NEW US $3.75
|
![]() Lot of 6 ESTEE LAUDER Loot Party Cosmetic Bags 2pc NIP US $3.95
|
![]() ESTEE LAUDER LASH PRIMER PLUS FULL TREATMENT FORMULA US $1.45
|
![]() NEW Estee Lauder Signature Lipstick PERFECT NUDE US $5.99
|
![]() ESTEE LAUDER 2 PURE COLOR EYE SHADOW PALETTE 6 SHADES US $10.99
|
![]() ESTEE LAUDER SIGNATURE EYE SHADOW QUAD AMBER HONEY US $5.50
|
![]() Clinique Estee Lauder Lancome Gwp Lot US $19.49
|
![]() Estee Lauder Double Wear Makeup Fresco 2N2 US $22.50
|
![]() ESTEE LAUDER DOUBLR WEAR LIGHT MAKE UP INTENSITY 20 US $9.99
|
![]() ESTEE LAUDER SIGNATURE LIPSTICK COPPER GLOW NIB US $8.99
|
![]() ESTEE LAUDER DOUBLR WEAR LIGHT MAKE UP INTENSITY 10 US $9.99
|
![]() NEWHUGE LOT 8 ITEMS ESTEE LAUDER PRODUCTS US $15.99
|
![]() ESTEE LAUDER RESILIENCE LIFT EXTREME MAKEUP 5W1 COGNAC US $9.99
|
![]() ESTEE LAUDER BEAUTIFUL BRIDE PHOTO PERFECT POWDER DUO US $3.75
|
![]() ESTEE LAUDER MAXIMUM COVER CAMOUFLAGE MAKEUP IVORY 01 US $16.50
|
![]() NEW Estee Lauder 8 Eyeshadow Lipstick Palette Compact US $9.99
|
![]() ESTEE LAUDER ARTISTS LIP PENCIL ESPRESSO WRITER NEW F US $6.89
|
![]() NEW Estee Lauder Sumptuous Mascara and makeup remover US $1.99
|
![]() HUGE Makeup Lot WOW 20 items Estee Lauder Clinique US $21.55
|
![]() ESTEE LAUDER LIP DEFINING PENCIL PLUM BROWN LOT US $18.00
|
![]() 2 ESTEE LAUDER LIPSTICK HOT KISS $44 US $9.95
|
![]() ESTEE LAUDER MAKEUP LOT LIPSTICK GLOSS BAG US $16.00
|
![]() Estee Lauder Golden Compact Pressed Powder US $12.00
|
![]() ESTEE LAUDER FOUNDATION BRUSH 1F BRAND NEW $3200 US $9.95
|
![]() 2 Estee Lauder Pure Color Lipstick 148 Hot Kiss $44 US $9.95
|
![]() Estee Lauder Large Eyeshadow Brush US $9.99
|
![]() 2 x Estee Lauder Artists Lip Pencil Spice Writer $38 US $9.98
|
![]() ESTEE LAUDER PURE POPS LIP GLOSS SUGAR PIE US $2.99
|
![]() Estee Lauder time zone advanced repair gift 5 piece new US $1.50
|
![]() Estee Lauder High Gloss Ultra Brillance Lipgloss New US $8.75
|
![]() ESTEE LAUDER Deluxe Face Compact 4 Blush Colors NEW US $4.99
|
| Powered by phpBay Pro |
![]() |
Estee Lauder Bronze Goddess Soft Shimmer Loose Bronzer w/ Brush List Price: $0.00 Sale Price: $20.50 |
|
This loose powder bronzer gives you a heavenly, sun-kissed glow. Sheer bronze pigments deliver a soft illuminating finish. It is a Silky, oil-free powder. |
![]() |
Estee Lauder Advanced Night Repair Eye Recovery Complex 15ml/0.5oz - All Skin Types List Price: $60.50 Sale Price: $47.99 Average Rating: ![]() |
|
Buy Estee Lauder Moisturizers - Estee Lauder Advanced Night Repair Eye Recovery Complex 15ml/0.5oz - All Skin Types. How-to-Use: Use pm before moisturizer. |
![]() |
Estee Lauder Advanced Night Repair Synchronized Recovery Complex 50ml/1.7oz - All Skin Types List Price: $93.00 Sale Price: $73.95 Average Rating: ![]() |
|
Buy Estee Lauder Moisturizers - Estee Lauder Advanced Night Repair Synchronized Recovery Complex 50ml/1.7oz - All Skin Types. How-to-Use: Use it every day to help continuously repair the appearance of past damage caused by every major environmental assault. |
![]() |
Beautiful By Estee Lauder For Women. Eau De Parfum Spray 2.5 Ounces List Price: $74.96 Sale Price: $59.99 Average Rating: ![]() |
|
Introduced in 1985. Fragrance notes: blooming fresh cut flowers, rose, jasmine, and carnation. Accompanied by fruity notes of fresh citrus, melons, peaches and plums. Recommended use: casual. |
![]() |
Pleasures By Estee Lauder For Women. Eau De Parfum Spray 1 Ounces List Price: $40.07 Sale Price: $26.48 Average Rating: ![]() |
|
Introduced in 1995. Fragrance notes: lilies and violets, roses and peonies, with other exotic blossoms and fragrant woods. Recommended use: daytime. |
![]() |
Pleasures By Estee Lauder For Men. Cologne Spray 3.4 Ounces List Price: $58.38 Sale Price: $47.50 Average Rating: ![]() |
|
Introduced in 1997. Fragrance notes: a blend of citrus, spices and fragrant woods, energetic and fresh. Recommended use: daytime. |
![]() |
Estee Lauder MagnaScopic Maximum Volume Mascara 01 Black List Price: $39.19 Sale Price: $14.99 Average Rating: ![]() |
|
Buy Estee Lauder Mascaras - Estee Lauder MagnaScopic Maximum Volume Mascara 01 Black. How-to-Use: Apply mascara to clean and dry lashes. Begin with 2-3 coats and keep applying until the desired lash volume, length and separation is achieved. |
![]() |
Estee Lauder Spray Favorites Miniature Collection 5pc GiftSet List Price: $75.00 Sale Price: $40.84 Average Rating: ![]() |
|
Estee Lauder Spray Favorites Miniature Collection 5pc GiftSet by Estee Lauder possesses a blend of Fragrances include notes of fresh cut flowers, rose, jasmine, and carnation. With fruity notes of citrus, melon, peach and plum; citrus and florals with lower notes of sweet woods and vanilla; fresh florals including jasmine, rose, berry, moss and amber |
![]() |
Pleasures by Estee Lauder for Men 2.5 oz After Shave Balm (Tube) Sale Price: $17.00 Average Rating: ![]() |
|
Buy Estee Lauder After Shave Balms - Pleasures by Estee Lauder for Men 2.5 oz After Shave Balm (Tube). How-to-Use: After shaving, apply a small amount to the area, massaging into skin until absorbed. Do not apply directly onto cuts or irritated areas. |
![]() |
Estee Lauder Perfectionist Peel 2-Step Enzyme Activating Treatment Thermal Facial Peel 50ml/1.7oz + Calming Neutralizer 30 Pads List Price: $100.00 Sale Price: $52.50 |
|
Buy Estee Lauder Intensive Treatments - Estee Lauder Perfectionist Peel 2-Step Enzyme Activating Treatment Thermal Facial Peel 50ml/1.7oz + Calming Neutralizer 30 Pads |
|
|
Estee Lauder Luxury Traveler Makeup Palette $39.99 Enhance your personal style with a luxury travel makeup paletteMakeup set features a wide array of eyeshadow colorsMakeup is a great addition to any woman's beauty regimen |
|
|
Estee Lauder 'Pleasures' Women's 1.7-oz Eau de Parfum Spray $50.29 Fragrance was launched by the design house of Estee LauderWomen's scent possesses a blend of lilies, violets, roses, peonies and other exotic blossoms and fragrant woodsAvailable in a 1.7-ounce eau de parfum spray |
|
|
Estee Lauder 'Sensuous' Women's 1.7-oz Eau De Parfum Spray $51.76 Sensuous perfume was introduced in 2008 by the design house of Estee Lauder.Design house: Estee Lauder |
|
|
Estee Lauder 'Pleasures' Women's 1.0-oz Eau de Parfum Spray $36.99 Fragrance was launched by the design house of Estee LauderWomen's scent possesses a blend of lilies, violets, roses, peonies and other exotic blossoms and fragrant woodsAvailable in a 1.0-ounce eau de parfum spray |
|
|
Beyond Paradise By Estee Lauder Women's 1-oz Spray $33.21 Fragrance has a scent that truly takes you Beyond ParadiseBeyond Paradise women's fragrance has a lovely floral bouquet scentWomen's scent possesses a floral blend |
|
|
Estee Lauder 'Pleasures' Men's 3.4-oz Cologne Spray $55.81 Pleasures perfume was introduced in 1997 by the design house of Estee Lauder.Design house: Estee Lauder |
|
|
Estee Lauder 'Beyond Paradise' Women's 1.7-oz EDP Spray $45.99 Refreshing perfume from Estee Lauder is great for everyday wearWomen's fragrance features a lovely floral bouquetEau de parfum available in 1.7 ounces |
|
|
Estee Lauder 'Dazzling Gold' Women's 2.5-oz EDP Spray $61.99 Dazzling Gold was launched by the design house of Estee LauderWomen's eau de parfum spray comes in 2.5-ounce containerFeminine scent has notes of orange blossom, orchid, amber, vanilla and sandalwood |
|
|
Estee Lauder 'White Linen' Women's 3-oz Eau De Parfum Spray $60 Find a light new way to love the fresh scent of clean laundry with Estee Lauder's 'White Linen' fragrance for women. The sheer fruity scent features notes of fresh florals including jasmine, rose, berry, moss, and amber. |
|
|
Estee Lauder Two-step Enzyme Activating Treatment $59.91 Enhance your skin care regiment with a two-step enzyme activating treatmentBeauty product instantly removes damaged and dead surface cells to smooth rough, dry patchesFacial treatment fades the look of age spots |
|
|
Estee Lauder 'Tuscany Per Donna' Women's 1.7-oz Eau De Parfum Spray $69.99 Tuscany Per Donna perfume was introduced in 1992 by the design house of Estee Lauder.Design house: Estee Lau |
|
|
Estee Lauder 'Beautiful' Women's 2.5-oz Eau de Parfum Spray $68.97 Launched by the design house of Estee Lauder, 'Beautiful' is a feminine scent that possesses a blend of fresh citrus, melons, peaches, plum. This fragrance is available in a 2.5-ounce eau de parfum spray. |
|
|
Estee Lauder 'Mustang Blue' Men's 3.4-oz Aftershave $17.07 Mustang Blue perfume was introduced in 2008 by the design house of Estee Lauder. |
|
|
Estee Lauder 'Knowing' Women's 1.7-oz EDP Spray $50.29 This feminine scent, 'Knowing ', was created by Estee Lauder in 1988 and features notes of rose, mimosa, jasmine, oakmoss, amber and sandalwood. This perfume is recommended for evening wear. |
|
|
Estee Lauder 'White Linen' Women's 2-oz Eau De Toilette Spray $50.49 Launched by the design house of Estee Lauder in 1978 'White Linen' is classified as a gentle floral fragrance. This feminine scent possesses a blend of fresh florals including jasmine, rose, berry, moss and amber. |
|
|
Estee By Estee Lauder $39.49 Estee by Estee Lauder 2 oz For Women |
|
|
Estee Lauder By Estee Lauder $68.97 Estee Lauder By Estee Lauder Cyber White Ex Extra Brightening Eye Cream Spf15 Pa+--/0.5 oz For Women |
|
|
Estee Lauder By Estee Lauder Estee Lauder Idealist Micro-D $62.01 Estee Lauder By Estee Lauder Estee Lauder Idealist Micro-D--/2.5Oz For Women |
|
|
Estee Lauder By Estee Lauder Estee Lauder Advanced Night Repair Whitening $124.6 Estee Lauder By Estee Lauder Estee Lauder Advanced Night Repair Whitening--/1.7 oz For Women |
|
|
Lauder By Estee Lauder $46.99 Lauder By Estee Lauder Cologne Spray 3.4 oz For Men |
|
|
Estee Lauder Variety By Estee Lauder $36.09 Buy Estee Lauder gift sets - Estee Lauder Spray Favorites Miniature Collection Set 5 Piece Set |
|
|
Estee Lauder By Estee Lauder Estee Lauder Re-Nutriv Lifting Mask $70 Buy Estee Lauder masks peels - Estee Lauder Re-Nutriv Intensive Lifting Mask 50ml/1.7oz |
|
|
Estee Lauder Idealist Skin Refinisher $68 Buy Estee Lauder Moisturizers - Estee Lauder Idealist Skin Refinisher 50ml/1.7oz |
|
|
Estee Lauder By Estee Lauder Perfectionist (Cp+) $64 Buy Estee Lauder intensive treatments - Estee Lauder Perfectionist CP+ Serum 50ml/1.7oz |
|
|
Private Collection By Estee Lauder $63.64 Private Collection By Estee Lauder 1.7 oz For Women |
|
|
Pleasures By Estee Lauder $62.27 Pleasures By Estee Lauder 3.4 oz For Women |
|
|
Intuition By Estee Lauder $60.47 Intuition By Estee Lauder 3.4 oz For Women |
|
|
Sensuous By Estee Lauder $35.36 Sensuous By Estee Lauder 1 oz For Women |
|
|
White Linen By Estee Lauder $52.01 White Linen by Estee Lauder 2 oz For Women |
Boscov's Estee Lauder New Year's Makeover



US $96.00


























































